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Baskin-Robbins

What parent is not proud of their kids’ graduation? Baskin-Robbins wants to celebrate with you this year your kids’ 2021 graduation with the launch of the new Diploma Roll Cake. The Diploma Roll Cake is a diploma-shaped cake made with a combination of chocolate cake and the ice cream flavor of your choice, all wrapped up in a red bow and ready to go. Available at certain Baskin-Robbins throughout Canada for a limited time.

Baskin-Robbins, the world’s largest chain of specialty ice cream shops, is partnering with Netflix to give Canadian fans of Stranger Things something to sink their teeth into - leading up to the show’s highly-anticipated season three premiere on July 4. Because after all, even Demogorgons love ice cream.

Baskin-Robbins, the world’s largest chain of specialty ice cream shops, is partnering with Netflix to give Canadian fans of Stranger Things something to sink their teeth into – leading up to the show’s highly-anticipated season three premiere on July 4. Because after all, even Demogorgons love ice cream.

“Like millions of people around the globe, we’ve been watching Stranger Things over the past two seasons and are happy the producers have taken a serious liking to ice cream in season three,” says Natalie Joseph, representative for Baskin-Robbins Canada. “Our flavour experts have also embraced this partnership and come up with some seriously delicious ice cream and treats.”

Starting in June, Stranger Things are happening at Baskin-Robbins. First, both ice cream and Stranger Things fans will be able to enjoy two exclusive Stranger Things-inspired featured flavours  – Eleven’s Heaven, a waffle cone-flavoured ice cream with chocolate-coated sugar cone pieces and a chocolate icing-flavoured ribbon, and Upside Down Pralines, a chocolate ice cream with praline pecans and chocolate-caramel-flavoured ribbon.

Five other new products will make it onto the menu of traditional Baskin-Robbins shops across the country including:

·Upside Down Sundae, a sundae featuring the Upside Down Pralines with toppings on the bottom.

·Demogorgon Sundae, a waffle bowl sundae that frightfully resembles a Demogorgon monster.

·Byers’ House Lights Polar Pizza® Ice Cream Treat, a flash back to season one that includes a Chocolate Chip Polar Pizza crust with Snickers® ice cream, topped with strings of fudge and M&Ms® chocolate candy Christmas lights.

·Elevenade Freeze, a refreshing summer drink made with vanilla ice cream and Minute Maid™ Lemonade.

·Red sprinkle fancy waffle cone – part of the ‘Make it Amazing’ promotion that allows customers to swap their plain waffle cone for a milk chocolate-rimmed fancy cone that comes with newly-available red sprinkles.

Collectible merchandise and ice cream containers

In addition to the new ice cream products, consumers will be able to purchase collectibles that are exclusive to Baskin-Robbins including a one-of-a-kind, already sought-after Funko figure in the shape of Steve Harrington, a Stranger Things character holding his very own sundae, ’80s-inspired magnets and stickers and, finally, a series of four unique fresh-pack containers. 

“We wanted to give fans a taste of the new season of Stranger Things and are thrilled to partner with Netflix to give customers an experience straight out of Hawkins, Indiana,” says Carol Austin, vice president of marketing for Baskin-Robbins. “Our activities in June are just the beginning. Expect this partnership to come to life in even more ways next month.”

Follow Baskin-Robbins on social media with #StrangerThingsareatBR to get the scoop on all of the excitement of this partnership; and visit baskinrobbins.ca to learn more about all the new and exciting flavours hitting the counter. Be sure to tune into the season premiere of Stranger Things Season 3, Thursday, July 4, on Netflix Canada.

Joining the Baskin-Robbins brand’s roster of 31 flavours and more, for a limited time only, Chocolate Chocolate Chip Cheesecake is enjoyed as a chocolate cheesecake flavoured ice cream with chocolate chip cheesecake pieces and topped off with a chocolate cookie crumb ribbon. The flavour can then be elevated even more with the addition of chopped roasted almonds or paired it with traditional chocolate, caramel, or strawberry toppings.

“Talk about yum,” says Baskin-Robbins representative, Natalie Joseph. “Chocolate and cheesecake so happen to be popular comfort foods among guests, so we thought why not combine two popular flavours with one another to create the ultimate comfort food – and top it off with even more chocolaty  goodness with the addition of chocolate chips.”

Also being introduced by the brand, and just in time for Mother’s Day, guests can enjoy one of two Mother’s Day-inspired treats to celebrate the mother figures in their lives including – the Amazing Mom Cake and Pink Floral Stripe Cake.

Both cakes can be made customizable with mom’s favourite ice cream flavours on either a white or chocolate cake or make it all ice cream as well.

For more information about Baskin-Robbins Canada and its variety of ice cream flavours and frozen desserts, please visit www.baskinrobbins.ca, follow the brand on Facebook, Twitter, Instagram, and Pinterest or visit any of Baskin-Robbins’s 101 shops across the country.